Contemporary Issues & Trends in Management and Technology
The course has a double aim: 1) to introduce basic concepts related to business functions and familiarize students with contemporary issues and trends on management and technology and 2) to familiarize students with the methodologies of research projects
Course contents
The course material includes the following thematic areas
- Enterprise
– Entrepreneur
– Entrepreneurship
- Innovation
- New product development
- Marketing – digital marketing
- Informatics and information systems
- Introduction to e-commerce
- Operations management
- Supply chain management
- Management of human resources
- Flexible employment
- International business
- Enterprise and the natural environment
- Competitiveness
- Research methodologies